It’s bright1. It’s beautiful. And it’s unmissable.
Beautiful and unmissable – Those are top qualities in a product that I have to use thrice a day, to stretch my troublesome hip flexors and back.
No one likes stretching – it hurts, is boring, and has no adrenaline (or ego muscle) boosting effects of other exercises. Moreover, I need to do these thrice a day, unprompted!
So, I put on my self-designed design thinking hat, and ordered the exercise block in a colour that I can’t, and don’t want to, miss. Every sight of it reminds me I need to stretch, and it’s hard to not catch sight of it. And in a colour that beautiful, I want to use it – even if for painful stretches!